In the context of project management, particularly within the PMBOK Guide's framework, it is crucial for a project manager to address conflicts by identifying and addressing the root causes. This approach aligns with the conflict resolution techniques outlined in the PMBOK, which include problem-solving and collaboration as effective methods for resolving disputes. By engaging stakeholders to understand their perspectives and reach a consensus, the project manager can facilitate a collaborative environment that fosters mutual understanding and agreement on how to move forward. : (PMBOK Guide - Sixth Edition, Chapter 13: Project Stakeholder Management)