Design thinking is a creative problem-solving process that involves understanding the customer's needs, challenges, and goals, and generating innovative solutions that address them. Design thinking is based on five stages: empathize, define, ideate, prototype, and test. By using design thinking, sales representatives can help their customers discover new possibilities, overcome obstacles, and create value. Reference:
Cert Prep: Salesforce Certified Sales Representative, unit "Use Design Thinking to Solve Customer Problems".
What is Design Thinking? - updated 2024 | IxDF
Design thinking, explained | MIT Sloan