For location analytics in a shopping center using AireOS controllers with Cisco Wave 2 APs, the CMX server settings must exclude probing clients to track only associated clients. This setting ensures that the location analytics data reflects the movements of clients that are actively connected to the WLAN, providing accurate insights into popular areas within the shopping center.
Reference:
https://www.cisco.com/c/en/us/td/docs/wireless/mse/10-6/cmx_config/b_cg_cmx106/ the_cisco_cmx_detect_and_locate_service.html#id_123333